Pickaboo-Hisense Experience Van Campaign

Fair Electronics Ltd., the official partner of Hisense in Bangladesh, has launched the Pickaboo Experience Van Campaign in collaboration with Pickaboo.com. This nationwide roadshow brings Hisense products directly to communities, offering live demos and instant purchasing through Pickaboo's website or app—with same-day delivery.

 

The campaign was inaugurated in Dhaka, attended by Mr. Jason Wang, General Manager, South Asia Office of Hisense International; Mr. Morin Talukder, Co-Founder & CEO of Pickaboo; and Mr. J. M. Taslim Kabir, Head of Marketing, Fair Group.

 

Hisense, a global electronics leader in 160+ countries and official sponsor of the FIFA World Cup 2025, is currently ranked No. 1 in the 100+ inch TV category. “This is a great way to showcase lifestyle innovation,” said Mr. Wang. “We believe Hisense will greatly improve lives in Bangladesh.” The van will visit over 60 Fair Electronics Smart Plaza outlets, featuring products like air conditioners, washing machines, televisions, refrigerators, and microwave ovens. 

“This campaign is a strong step forward,” said Mr. Taslim Kabir. “Thanks to Pickaboo for this great initiative.” Mr Musfiqur Rahman , DGM, Product, demonstrated Fair Electronics Smart Plaza at BTI Landmark, Gulshan 1, Dhaka.